CFP Green Buildings becomes first Dutch company to join ACT SHOW PROVE

During the CFP Innovation Day, Sebastiaan de Voogt from ACT SHOW PROVE inspired the audience with an innovative blockchain solution that helps businesses make their sustainability claims transparent and reliable. This approach perfectly aligns with CFP Green Buildings’ mission: to make sustainability measurable and accessible. The result? Just two weeks after this pitch, CFP Green Buildings became the first Dutch company to join ACT SHOW PROVE—a major step towards greater transparency and trust in sustainable business practices.

From pitch to practice

The CFP Innovation Day often serves as a foundation for valuable collaborations. Ideas presented during the event frequently lead to concrete implementations. For example, water-saving toilets from Biocompact were previously installed at CFP’s office following a pitch. The collaboration with ACT SHOW PROVE further highlights how innovative solutions presented during the Innovation Day directly contribute to a more sustainable practice.

Why ACT SHOW PROVE?

For CFP Green Buildings, transparency is a core principle of sustainable business. It’s not just about setting ambitious goals but about demonstrating credible and measurable results.
Nanda Verschoor, Head of International Operations at CFP, explains: “With ACT SHOW PROVE, we can show that our sustainability efforts are not only ambitious but also verified. This proves that sustainability can be measurable, reliable, and accessible to everyone.”

How does it work?

The technology behind ACT SHOW PROVE makes this level of transparency possible. Sebastiaan de Voogt explains: “Our SustainabilityChecker app uses blockchain technology to verify sustainability claims. For CFP, this is a unique opportunity to share their impact on people, planet, and society in a way that is reliable, transparent, and accessible. The best part? Anyone can now follow their progress live on our platform.”

What does this mean for the future?

For CFP Green Buildings, this partnership represents a new milestone. Nanda adds:
“It’s not just an opportunity to make our own impact visible but also to inspire others to become more transparent. Together, we are building a future where sustainability is not just an ambition but a proven reality.”

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